Media and Marketing Networking Event – Metro NY

Join us at an event
for alumni in media and marketing

Big Data: Opportunities, Challenges and Implications for Our Privacy

Thursday, Nov. 19
6 to 9 p.m.
SUNY Global Center
116 E. 55th Street
(4, 5, 6 Subway to 59th and Lexington)

The amount of information collected about individuals, primarily online, is increasing exponentially. Each day people add totheir digital footprint through the use of computers, smartphones, tablets, payment systems, thermostats, automobiles and other internet-connected devices. The resulting data can be used for many purposes, including advertising delivery, analytics, market research, security, fraud detection and more.

So called “big data” can help drive the new digital economy, but are coupled with concerns about privacy and consumer control. An accomplished panel of alumni working in big data will share their perspectives on this hot topic.

Panelists:
David Berkowitz ’00, Chief Marketing Officer, MRY
Jonathan Espiritu ’04, Senior Corporate Counsel, MediaMath
Eliot Hoff ’91, Senior Vice President, APCO Worldwide

Moderator:
Gary Kibel ’90, MBA ’92, Alumni Association vice president; Partner, Davis & Gilbert, LLP

The cost of this event is $20/person, which includes hors d’oeuvres, soda, wine and beer. Please register online by Monday, Nov. 16. We’re sorry; refunds cannot be granted after the registration deadline passes. Questions can be directed to the Alumni Relations office at [email protected].